Sunday, September 11, 2016

NEW YORK FASHION WEEKEND: THE SHOP @ NYFW, THE SHOWS

Art wall by Street Artist Bradley Theodore at The Shop @NYFW: The Shows

Products (clothes + bags + accessories) and production (shows + presentations + parties) are the creative co-conspirators of global Fashion Weeks past and present. For NYFW, a change in management presents the opportunity to modernize the concept and complement stylish showcase by capitalizing on impulse + instant gratification. This fall, IMG presents The Shop at NYFW: The Shows, complete with styles straight from the runway. Keep reading for a look inside...


This sign marks the spot

Inside, shoppers browse under the watchful eyes of street artist Bradley Theodore's painted 'front row' and Nick Thomm's leering lady embedded among the shelves. On offer are jewelry, clothing and accessories by A Peace Treaty, Lizzie Fortunate, Satya Twena and more. The Shop closes Sunday September 11th, after which F.Y.I @ MADE New York will open at 449 West 14th St. from September 12th to 14th.

"It's complicated"

Guests are invited to be creative

Nick Thomm art peeking from the shelves

"Ready Now" retail concept

Styles straight from the runway

Iris, Anna, Karl... what a stylish front row...

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