GIMME! GIMME! GLITTER... @INGLOT

Inglot eye shadow #159 and O2M breathable nail enamel #219

  

Cosmetic couture in the form of bi-weekly beauty blasts grace my inbox, courtesy of Melody Joy PR. Yet--over the last year--I neglect the abundant announcements, instead skimming speedily for style-inspired pop-ups and forward-thinking fashion exhibitions. Seizing the moment on a sleep-deprived Sunday evening, I reluctantly read up on Inglot; the rave reviews pique my curiosity. With an early end on a manic Monday, I trek to Chelsea Market--mostly to satiate my craving for cappuccino cinnamon brownies (half price after 5 PM at Fat Witch!) and partly to acquiesce with makeup enthusiasts on Ingolot's latest collaboration. Five floors above the market, Inglot showcases the Gimme! Gimme! Glitter collection, inspired by Mamma Mia (Broadway's 9th longest running show). The brand mixes bold bravado with a hint of shimmery elegance to create a wearable and workable line of cosmetics. Keep reading for a look inside...

INOX: UNDENIABLY INDESTRUCTIBLE

One of 130 durability test at the Victorinox INOX watch launch

A collective gasp echoes through the 13,600 square foot event space as a bright red firetruck rolls over a shiny silver watch, leaving it unscathed. The 40-ton FDNY truck, a carafe of boiling water and a high-impact sand-blaster are no match for I.N.O.X, the new watch collection by Swiss brand Victorinox. Surrounded by secret testing stations, scores of firefighters and press, and a live band, Charles Elsner, CEO of Swiss Army brands and Rene Stuz, CEO and President of North America brands, introduce the "quintessence of Victorinox expertise" [source] Wednesday evening.

LUXURY LACQUER BY LOUBOUTIN

Christian Louboutin Windows at Saks Fifth Ave, NYC featuring Loubiville

After twenty-three years of red-sole splendor, the Louboutin brand pushes prestige to a new level. On July 25th, Christian Louboutin unveiled Rouge Louboutin--the first of 30 shades of nail polish--at Saks Fifth Avenue and all 15 Louboutin Boutiques. To promote Louboutin Beauté, the windows at the Saks Fifth Ave. flagship feature Loubiville, an albino metropolis inspired by the shapes and angles of the Louboutin nail polish bottle. Keep reading for the details...