NYFW HQ at 451 West 14th St
Wrought with wardrobe wonders, this weekend signifies the peak of Fashion Week in NYC. While brands, buyers and media outlets acclimate to core changes (e.g. new management, live streaming technology, limited show access, etc.), select sponsors pop up in venues that welcome both show-goers and the general public. Set in the Meatpacking District, NYFW HQ launches a lounge and event space serving sips, hosting event series and housing art installations. Across the street, Chanel debuts its Boyfriend watch via white-walled exhibit. Other NYFW pop-ups this weekend include 29 Rooms, celebrating the 10th anniversary of Refinery 29, and Tumblr's pop-up at Lightbox. Keep reading for more on the events...
