Opening Day of Bloomtanica, NYC @ Genesis House
On opening day of Bloomtanica, the air is ripe with the aroma of orchids and vibrant blooms fill every corner of the lower level of Genesis House. Beneath the chic and understated ground floor of the Genesis car dealership, lies a hidden oasis where nature's beauty takes center stage. Orchestrated by celebrity floral artist Jeff Leatham, the immersive experience serenades visitors with a fusion of live blooms, digital floristry and homage to Korea's national flower, the mugunghwa. Keep reading for a look inside...
Live floral displays, mirrors and digital art
In an underworld where physical meets digital, pause a moment to take in the sights and smells on the bleachers. Walk through a large floral arch, into a visually stunning digital viewing space. The installation is open to the public at Genesis House until June 9th. No tickets or reservations required. In fact, when you're done, enjoy a drink upstairs, relax with a book in the library or take in the view on the terrace.
Lovely floral arches
Gorgeous orchid 'waterfalls'
Aromatic multi-colored floral pillars
An abundance of live orchids!
Digital art magnified by mirrors
Fresh flowers are a treat!
Truly spectacular
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