Friday, March 13, 2015

CRAYOLA + THE SELECTIVE @ BLOOMINGDALE'S SOHO

 Crayola's version of Nanette Lepore's Sunny Day Shift dress at Bloomingdale's Soho, part of "The Selective" Collection (exclusive)

Crayons are for coloring pictures... and clothes! Enjoyed by children and creatives, crayons become the medium for promoting Bloomingdale's new collection, The Selective. Inspired by Instagram, Bloomingdale's Fashion Director, Brooke Jaffe, recruits 13 cutting edge designers to contribute to an overall in-house exclusive--part of the 100% Bloomingdale's campaign--using 4 unique Crayola colors. Thursday night, special guests Rebecca Minkoff, Cynthia Rowley, Michelle Smith (Milly) and Laurienne Gilner (Parker) join Jaffe in introducing the stylish silhouettes. Keep reading to see more Crayola-embellished creations...

Crayon embellished Mabel Fit & Flare dress by Ronny Kobo (L) and Rebecca Minkoff Miley dress

 Crayon embellished Clover Canyon Perforated Green dress

 Crayon embellished Parker Romper (L) and Rebecca Taylor Jacquard Jumpsuit (R)

 Would you wear 'em?

On display, 4th Floor of Bloomingdale's Soho

Screenshot of Official Bloomie's ad [source: Bloomingdales]

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