Friday, August 23, 2013


Stoically Stylish Mannequins at H&M's NYC's 2-Day Pop-Up

Heavy Wool vs. Tissue weight. Opaque vs. Sheer. Delicate vs. Rugged. Contradictory materials feed into one cohesive collection, currently available for mixing and matching at H&M's NYC 3-day pop-up. Situated at Gavensvoort Plaza, H&M is promoting its newly launched ecommerce site. Sample upcoming Fall looks in the Try-On Lab and then shop via iPad to preorder any of the Paris Collection in advance of the September 5th store debut!

 H&M NYC Pop-Up @ Gavensvoort Plaza

Bringing Fall fashion to 2,000 square feet of Manhattan's Meatpacking District, H&M invites  both men and women to try, buy and model styles on instagram for a chance to win an item at the end of each day. Featuring looks from the Fashion Week 2013 runway show in Paris, the collection is fresh, yet everything H&M is traditionally known for-- a mix of trendy,  elegant and comfortable. The capsule collection includes outerwear, casual styles, formal wear, shoes and accessories for both men and women. If you're in the area, stop by the pop up located at Gansevoort Street between Hudson and 9th Avenue and open August 22-24 from Noon to 8PM. Helpful staff, 8 dressing rooms and music by DH Ms. Nix will complete your virtual shopping experience!

 Fall Styles From H&M's Paris 2013 Runway

Paris Collection Accessories--Rings and Bags

Racks of Clothing--Check It Out for Your Own Chance to Play Dress Up!

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